When it comes to trademarks, how confident are you that you know what trademark and label art errors to avoid?
In his session at Craft Beer Professional's Spring Virtual Conference, Brandon Selinsky, senior attorney with Beer Law HQ, outlined some simple and efficient best practices for evaluating new beer/brewery names and logos.
Session views learn:
- How to identify and avoid pitfalls.
- Why should you care about securing a trademark?
- What you should and should not do as you consider your trademark?
- Present real-life examples of trademark disputes to help illustrate what not to do.
- Incentive program costs
Key takeaway from this session: Discover some simple and efficient best practices for evaluating new beer/brewery names and logos.
Photo by Markus Winkler on Unsplash